WORNING is a sustainable streetwear label that transforms second-hand clothes into real statement pieces by raising awareness of fashion’s hidden problems.
Through critical and cryptic print designs, it makes activism wearable. The website completes the story by decoding each print and connecting fashion to its real-world impact.
WORNING isn’t a traditional fashion brand but rather a wearable awareness campaign.
The world already has enough clothing, so let’s give it a second life through graphic prints.
It’s an accessible alternative to overpriced eco-fashion and time-consuming thrifting.
Extending the life of clothes by just 9 months of active use could reduce carbon, water and waste footprints by up to 20% (WRAP, 2024).
Sustainabilty / Community /
Transparency / Empowerment
